الاثنين، 24 أكتوبر 2011

The throne

I'd like to thank my reader, Rose who brought this drug ad to my attention. And Webhill, for her suggestions.


I'm not trying to make light of IBS, or patients with it, but let's face it. This ad could have been done better.





1. This lady is obviously in a public bathroom. So why is she leaving the stall door open?

2. The idea of having her shiny laptop (which looks suspiciously like a MacBook Pro, without the logo) on the skanky bathroom floor is just WRONG. You want to take that stuff back to your desk?

Also, it implies that she's touching it with her hands while on the toilet. A recent British study found that 1 out of every 6 cell phones had fecal material on them, likely from poor handwashing. Adding laptops to this list, given that they often have more than one user, is NOT a good practice.

3. The slogan stinks.

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